We are builders.

First and foremost, we are makers — designers, architects and engineers building digital products, businesses and brands.

Our Work

236

Products Shipped

We’re hired when

Impact is non-negotiable
Launch had to be yesterday
Experience is a metric

We build

We design and build websites to serve your customer’s journey, optimizing every touchpoint for convenience and delight.
More than half of our team is made up of developers and engineers who help concept, prototype, build and ship new digital products.
We design and build the software and interfaces that control myriad IoT devices. We’re united by our passion for creating breakthrough web, mobile, e-commerce and other digital experiences.
We conceive innovative solutions using cutting-edge technology that can transform businesses and change industries.
We envisioned today’s world, yesterday, and built YML for tomorrow. Born in Silicon Valley, YML innovates at the speed of business, technology and culture.
Digital is not just a way to send hyper-targeted ads. It’s a means to connect with customers and generate business in ways that work on the customer’s terms. We bring an array of experience building and scaling digitally native brands.

How we do it

01 Experimentation > research

We sprint to put something in the hands of customers as fast as possible and optimize as the market dictates.

02 Show don't tell

Talk is cheap. From pitch to product launch, we are rapidly prototyping, testing and optimizing to exceed business goals.

03 People over process

People dictate and determine the value of any process, and ultimately execution, too. We put a premium on our people to lead, listen, move fast, and cultivate genuine relationships with clients to build the most impactful product possible.

04 Follow the change not the plan

Companies today are being challenged to pivot and move faster than ever before. We were born in Silicon Valley and embody the best of the startup style: agility, experimentation, and the ability to build at speed and scale.

PayPal

We built the first PayPal app, transforming this payment giant into a mobile-first company and supporting the $225b in annual transactions today.
Case study

American Express

We helped build American Express’s mobile loyalty program on their core mobile app.

bill.com

We built their foundational digital experience (website and app) paving the way for their rapid trajectory.

Clover

We started working with First Data and continued after they acquired Clover. As well as creating the Clover mobile app (which was licensed by Bank of America), we helped do product design for their suite of POS products.

Fannie Mae

We launched a new app for Fannie Mae to help distressed borrowers understand and manage their mortgage options in these crazy times.

Credit Karma

We designed and built the first Credit Karma app, helping them scale fast and achieve their recent sale to Intuit for $7.1b.

First Republic Bank

We design and build the First Republic app, a digital reflection of the brand’s mission of unparalleled service.

BillGo

We reimagined and redesigned BillGo’s Prism app to help create the world’s largest real-time payments network.

Credit One

As their mobile agency of record, we help design and build the Credit One app. Designed to help people manage and improve their credit, the app has received a 4.6/7 star rating on both Android and iOS.

Deserve

We built their first app and have equity in the company.

Keybank

We redesigned KeyBank's mobile app and created a faster, more secure and intuitive experience.

Nimiq

We helped Nimiq design their first-of-its-kind, browser-based crypto-currency exchange—and they paid us in BitCoin. We actually ended up with 3X our rate card, which was a nice surprise.

Sequoia

We partnered with Sequoia to redesign their app and put humanity back into Human Resources.

Stone Co.

We helped Stone Co. to migrate from a Monolith to microservice architecture for a faster feature implementation.

See our healthtech credentials
ResearchKit

Our long-standing partnership with the world's biggest company has resulted in a number of ambitious projects for ResearchKit, including a partnership with leading health institutions and the world’s largest Parkinson’s study.

Case study

Hospital Corporation of America

To solve the problem of nurse fulfillment and attrition, we worked with Hospital Corporation of America to launch Inspire, an app for nurses to connect with their community, create mentoring networks, navigate their careers and stay invested in the company for the long term.

Cepheid

Cepheid, a Silicon Valley-based molecular diagnostics company, created a breakthrough test that dramatically cuts down Covid-19 detection time from three to four days to just 45 minutes. YML partnered with Cepheid to create the interface.

Johnson and Johnson (Auris-Health)

We helped Auris design their next-gen interface for the Monarch robotic surgery platform — including a stereoscopic 3D experience for surgeons to visualize and control the robot’s arms.

dosist

We designed and built the new dosist.com, a website that transcends the category of cannabis. Within a strict regulatory environment, we also positioned dosist to launch an e-commerce and delivery solution.

Case study

HealthEquity

We built the HealthEquity app for Android, designed to make health information more accessible and ultimately help users make healthier choices.

Evidation Health

Built using Apple’s ResearchKit, we helped create a suite of apps for Evidation Health that use self-reporting and wearables to track and analyze people’s health.

Cook Medical

We designed the digital experience for an array of Cook Medical's MedSurg and Vascular products.

Adventist Health

We redesigned the mobile app for Adventist Health, built to support their integrated health system with clinics and hospitals across the West Coast and Hawaii.

Fresenius

We helped create Compass, an app that streamlines daily care workflows for nephrologists, so they can spend time on what matters most: building relationships with their patients.

Obie

We designed, built and launched Obie — a first of its kind reproductive coach app that helps women understand and manage their fertility.

Orig3n

We helped design and build the Orig3n app, letting people peek under the hood of their DNA profile to better understand and optimize their health and performance.
YETI

We worked with YETI to launch their new bags experience (which we helped design). Within the first 24 hours, they sold out.
Case study

The Home Depot

We did strategy and design for The Home Depot’s mobile app and pro customer loyalty program. Our work resulted in a 100% increase in mobile revenue and was recognized by the Forrester Report as the best-in-class mobile retail and omni-channel experience.

Case study

Thrive Market

For this e-commerce grocery retailer delivering sustainable, ethical consumer products nationwide, YML redesigned their digital ecosystem (web and mobile) to increase sign-ups, as well as first-time purchases on the site.
Case study

SalonCentric (L'Oréal)

We designed and built the Salon Centric mobile app, giving salon owners and staff access to all of L'Oréal’s wholesale products, as well as the inspiration and education for how to use them.
Case study

The North Face

We design and engineer The North Face’s flagship app, which includes catalogue shopping, seasonal look books, and the VIPeaks loyalty program.

Mercari

We built their first app, giving them the e-commerce foundation to scale with velocity.

State Farm

As their mobile agency of record, we have been partners for several years and responsible for designing the State Farm app.
Case study

Omaha Steaks

We are redesigning the Omaha Steaks next-gen website and online ordering experience. With its product-first data-driven design, and all-new digital branding, the new website has the single-minded goal of increasing conversions and it launches in Spring 2021.

Foot Locker

We partnered with Foot Locker to build an experimental app that allowed users to take photos of sneakers and buy the same pair on Foot Locker's digital platform.

Staples

We helped Staples design and build their mobile app, which featured the first commercial use of ApplePay and was featured onstage at WWDC by Tim Cook. We also created the digital design system, UI kit and pattern library for their website.

GameStop

We designed and developed the GameStop app, delivering not only the best videogame shopping experience, but the richest gaming content ever delivered from a retailer perspective.

AutoZone

We did design for the AutoZone mobile app. Our work included research and journeys for the different segments, as well as new proof-of-concepts for experimentation and validation.

Stubhub

Working with eBay, we helped design and build StubHb’s VR ticket buying experience. To make it easier to see before you buy, the experienced uses VR to put you in the seat.

TaxAct

We designed and helped build the TaxAct website, which resulted in an uptick of 8.9% conversions — and a more mobile, fresh and human direction for the brand.

Blackhawk Networks

We designed the Blackhawk Network digital gift card app and accompanying SMS strategy. Built to make gifting fun and easy, we added the concept of gifting and experiences to create a new revenue source and make the experience more ‘sticky’ for customers.

Forever 21

We worked with Forever 21 to streamline the shopping experience on mobile and web, so customers could find, curate and buy their perfect look before it goes out of style.
ResearchKit

Our long-standing partnership with the world's biggest company has resulted in a number of ambitious projects for ResearchKit, including a partnership with leading health institutions and the world’s largest Parkinson’s study.

Case study

Google

We have partnered with Google to help bring to life the TensorFlow program. Working with the Google Brain Team, we have helped create a lot of the training and documentation that supports the program, and YML engineers are the first ever Google approved TensorFlow developers.

Case study

Facebook

We partnered with Facebook to design the strategy and tools for how users check in to a location.

Universal Music Group

We helped bring to life UMA, a first-of-its-kind product for musicians and their managers to use data and data-driven insights to make career moves — like planning a tour or assigning marketing budget. Available on web and mobile app, it aggregates data from music services like Spotify, Apple Music, YouTube etc. as well as social media.
Case stuudy

Montesorrium

Montessori education is all about self-directed learning, hands-on activities and collaborative play. When Montessorium, a Silicon Valley startup, approached YML, we took the power of AI and turned it into a powerful learning experience.
Case study

C3.ai

We designed and developed the c3.ai website, alongside the CEO and Silicon Valley legend, Tom Siebel.

DJI

We are a DJI preferred partner for drone projects, and through our partnership we have brought to life digital products that help drone pilots fly their drones — including an AR drone simulator and a AR goggles heads-up-display for piloting drones.

Dolby

We worked with Dolby to create a mobile app for their audio, visual and voice technologies for movies, TV, music and gaming.

Symantec

We designed the mobile app that supports their security research centers around the world.

Pure Storage

We helped Pure Storage create an understanding and a strategy for their customers’ buying journey. Subsequently, we did the design and development for the flagship Pure Storage website.
California Pizza Kitchen

We led full-scale digital transformation for this storied restaurant chain, highlighted by a redesign of their website and their mobile app — including a streamlined checkout and loyalty experience.

Case study

Royal Carribean

Partering with Royal Caribbean, we helped design the web experience for customers to plan their cruise. Featuring booking services for everything from musicals, to spas, to restaurants, the experience helped the customer and the cruise operator plan for the perfect voyage.
bill.com

We built their foundational digital experience (website and app) paving the way for their rapid trajectory.

C3.ai

We designed and developed the c3.ai website, alongside the CEO and Silicon Valley legend, Tom Siebel.

Credit Karma

We designed and built the first Credit Karma app, helping them scale fast and achieve their recent sale to Intuit for $7.1b.

Deserve

We built their first app and have equity in the company.

Mercari

We built their first app, giving them the e-commerce foundation to scale with velocity.

dosist

We designed and built the new dosist.com, a website that transcends the category of cannabis. Within a strict regulatory environment, we also positioned dosist to launch an e-commerce and delivery solution.

Case study

Obie

We designed, built and launched Obie — a first of its kind reproductive coach app that helps women understand and manage their fertility.

Evidation Health

Built using Apple’s ResearchKit, we helped create a suite of apps for Evidation Health that use self-reporting and wearables to track and analyze people’s health.

HealthEquity

We built the HealthEquity app for Android, designed to make health information more accessible and ultimately help users make healthier choices.

Montesorrium

Montessori education is all about self-directed learning, hands-on activities and collaborative play. When Montessorium, a Silicon Valley startup, approached YML, we took the power of AI and turned it into a powerful learning experience.
Case study

Nom Nom Paleo

We built and designed the Nom Nom Paleo app, now a Webby winner for "Best Lifestyle App."