YML Honored with Eight w3 Awards for Work with Albertsons, Polestar and YETI

Last week, the w3 awards announced eight award honors for YML and its clients Albertsons, Polestar and YETI. The 17th Annual w3 Awards are run by the Academy of Visual and Interactive Arts and “celebrate the very best in Websites, Advertising, Mobile Sites & Apps, Video, Social and Podcasts.”

“This series of w3 awards is a testament to digital product work that is all about impact — digital experience work that affects the business and brand,” shared Ashish Toshniwal, YML’s CEO and founder. "We’re ecstatic to see our clients, and our teams, recognized in these prestigious awards."

Simplifying grocery shopping for millions with Albertsons

Awards Won

• GOLD - Mobile Site Redesign

• GOLD - Best Visual Design - Function

• SILVER - Best User Interface for Mobile

• SILVER - Mobile Apps & Sites-Food & Beverage for Mobile

One of the largest food and drug retailers in the US, Albertsons feeds more than 15% of the population. They approached YML to unify their disjointed digital ecosystem into a more cohesive, scalable, and modern experience. YML took Albertsons’ one-of-a-kind deals program and integrated it within every e-commerce touchpoint, combining 22 different mobile apps — all maintained from the same four design themes — in just six months. See how we did it, and the impact, in the case study.

Electric driving for a progressive future with Polestar

Awards Won

• GOLD - Website Features-Best User Experience

• GOLD - Website Features-Best Visual Appeal - Aesthetics

• GOLD - General Websites-Automotive

Polestar, the Swedish electric vehicle company, is breaking industry conventions with their cutting edge design and technology. YML was brought in to create a new, state-of-the-art web experience as impressive and exhilarating as the car itself. See how we did it, and the impact, in our case study.

Launching a new product category with YETI

Award Won

• GOLD - General Websites-Consumer Goods for Websites

YETI, the brand, needs no introduction. YETI bags? That’s another product story. Our challenge was to establish a new digital experience that reflected YETI’s genuine brand credibility, and scale it across an entire new collection of outdoor bags. YML created a scalable design and communication system that would solve the immediate need of the new product page template, and ultimately permeate YETI's global e-commerce experience. See how we did it, and the impact, in our case study.

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