Olo Partners With YML to Help Restaurants Build Better Online Ecosystems and ExperiencesBy YML
YML is officially an Olo partner. Olo, a leading on-demand commerce platform fueling the restaurant industry’s digital transformations, powers millions of orders per day run on its enterprise SaaS engine, enabling brands to maximize the convergence of digital and brick-and-mortar operations.
“We are excited to welcome YML to Olo’s partner ecosystem after successfully launching California Pizza Kitchen's new ordering site,” said Sean Marrero, Olo’s Director of Partnerships. “YML did a great job enhancing CPK’s user experience and we look forward to joining forces with their team again to benefit more brands in future projects.”
YML recently worked with California Pizza Kitchen and used Olo’s platform to rebuild and re-strategize the popular chain’s digital ecosystem. CPK’s existing data structure had product, store and customer data, as well as store info, gift cards and marketing content — all necessary ingredients to the recipe — stored across separate services.
“Given Olo’s leadership in the restaurant space and YML’s expertise crafting quality custom experiences for food lovers everywhere, we’re incredibly excited to be an official partner with Olo!” said YML’s co-founder and CTO, Sumit Mehra. “We look forward to collaborating with Olo as a platform to help restaurants scale their businesses and create faster, reliable experiences for customers.”
YML used Olo to transform CPK’s existing, fragmented experience into a single, cohesive UX across all three platforms, ultimately speeding up conversions from 20 clicks to 5. Want to learn more about the CPK’s technology transformation? Read the story behind the build.
This partnership with Olo positions YML to continue creating world class digital products and experiences built to scale — and to keep brands ahead of new digital dining trends to come.
The Olo platform provides the infrastructure to capture demand and manage consumer orders from every channel. With integrations to over 100 technology partners, Olo customers can build digital experiences with the largest and most flexible restaurant commerce ecosystem on the market. As an integration partner, YML will leverage Olo’s platform to build more efficient workflows and technical infrastructure for clients in the restaurant and hospitality industries.
“The possibilities of this partnership with Olo and YML are immense,” shared Shanti Kurupati, YML’s Director of Engineering. “Our collaboration will facilitate building beautiful, digital dining products that drive value for our clients, and seamless experiences for their customers.”
Since its founding in 2005, Olo has been at the forefront of on-demand trends in restaurant and ordering technology. Their digital capabilities allow businesses to scale and build a more direct relationship with their consumers — something that became a necessity overnight during the global pandemic. When restaurants were forced to adapt with digital solutions for ordering and pickup, those that didn’t have the technical capabilities in place found themselves behind.
Listed on the NYSE in March of this year, Olo is trusted by some of the world’s fastest-growing restaurant brands and is a proven, powerful tool for food delivery service providers.